SharpEnd

Future Bar Experience


Future Bar Experience

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The Absolut Company

Nordic Choice, SharpEnd and The Absolut Company worked together to explore the ‘future bar experience’ as part of the Nordic Choice global Expo.

We created a series of immersive in-bar applications of ‘embedded’ IoT technology. The first was a smart bar top, which responded to interactive glassware (being used by the bartender) to tell the story of the cocktail in more rich detail.

Another way that we embedded technology into the bar space was by incorporating the visitor's first name - taken from the hotel keycard data and using the card’s in-built RFID - and wrapping it onto branded assets displayed on an ultra-HD screen.

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